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<title>Copperwing Design + Identity Management Headlines</title><link href='http://copperwing.com/'/>
<updated>2012-05-19T17:32:05</updated>
<id>urn:uuid:60a76c80-d399-11d9-b93C-0003939e0af6</id>
<entry>
<title>
    04.11.2011 | Copperwing Wins Regional ADDY® for Neptune
  </title>
<link href='http://copperwing.com/headlines.aspx?id=2a5021f7-66a0-4670-8292-82c044a0bfad'/>
<id>urn:uuid:2a5021f7-66a0-4670-8292-82c044a0bfad</id>
<updated>2011-04-11T05:00:00</updated>
<summary><p>
        MONTGOMERY, AL – Copperwing has received a regional award for its work for Neptune Technology Group. In the category, Sales Promotion – Tradeshow, Copperwing was awarded a Silver ADDY® in the 2011 American Advertising Federation (AAF) District 7 competition.
    </p><p>
The tradeshow exhibit, which incorporates giant images and features actual stories of Neptune’s utility customers, carries the theme, “The Proof is in the Numbers,” to demonstrate the measurable results of ARB® Utility Management Systems™.
</p><p>
A unique focal point for the exhibit was the interactive component. A virtual video tour allowed users to explore automatic meter reading implementations and see how different Neptune products and components work together to meet day-to-day operational challenges utilities face. In addition, visitors were invited to access uploaded video “diaries” from Neptune representatives who provided quick recaps from the tradeshow each day. 
</p><p>
Winners of AAF District 7 ADDY Awards will be recognized at a special awards presentation at the AAF District Spring Convention in Baton Rouge, Friday, April 15.
</p><p>
Copperwing is a creative consultancy offering design, digital media and integrated brand management services. Based in Montgomery, Alabama, the firm serves local, regional and national clients. For more information, find Copperwing on Facebook and Twitter or visit www.copperwing.com.
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</entry>
<entry>
<title>
        03.03.2011 | Copperwing Brands Future Montgomery Landmark



    </title>
<link href='http://copperwing.com/headlines.aspx?id=c9655dee-d1ac-14de-bb39-2840200c9a66'/>
<id>urn:uuid:c9655dee-d1ac-14de-bb39-2840200c9a66</id>
<updated>2011-03-03T06:00:00</updated>
<summary><div><img src="/images/questplex_logo.gif" width="80" height="79" alt="Questplex" style="float:left; margin:0 20px 10px 0;" /><p>
                MONTGOMERY – A new community enrichment center dedicated to lifelong learning will feature a name and logo designed by Copperwing. The Montgomery-based firm was selected by a partnership of the City of Montgomery, Montgomery City-County Public Library and The Children's Museum of Alabama to promote a facility that will house both the library and museum at One Dexter Plaza, formerly One Court Square.
            </p><p>
                Mayor Todd Strange publicly unveiled the name and logo during a press conference on Friday, February 18. After a competitive review on December 15, 2010, Copperwing won the naming, identity and ongoing brand management work for Questplex, a name that resonated with board members. The board also approved a larger identity and branding campaign that will unfold in the coming months.
            </p><p>
                Copperwing specializes in creating high-profile identities and branding campaigns and has been actively involved in planning the roll-out for Questplex. “It is an honor to be part of a project that will benefit our entire community in so many ways. The branding is very dynamic, a mirror image of the spirit of Questplex,” stated Angela Stiff, Copperwing principal and creative director.
            </p><p>
                Copperwing is a creative consultancy offering design, digital media and integrated brand management services. Based in Montgomery, Alabama, the firm serves local, regional and national clients. For more information, find Copperwing on Facebook and Twitter or visit www.copperwing.com
            </p></div></summary>
</entry>
<entry>
<title>
        02.22.2011 | Copperwing Wins Gold and Takes Home Top Awards



    </title>
<link href='http://copperwing.com/headlines.aspx?id=c965adee-dfac-15de-ba39-2840200c9a66'/>
<id>urn:uuid:c965adee-dfac-15de-ba39-2840200c9a66</id>
<updated>2011-02-22T06:00:00</updated>
<summary><div><p>
                MONTGOMERY, AL - Copperwing won five Gold ADDYs®, along with Best of Interactive, Copywriter of the Year, and the annual Silver Medal Award at the Montgomery Advertising Federation's 51st MAF's, held Saturday night, February 19th, at the Montgomery Country Club.
            </p><p>
                Copperwing took home Gold ADDYs in the following categories: Consumer/Trade Print Advertising for Jackson Thornton; Interactive - Website for Metro Fitness; Interactive - Online Campaign for Montgomery Cancer Center websites' "We Can Do This. Together." campaign (which also won Best of Interactive); Consumer/Trade Print Campaign for Neptune Technology Group's "The Proof is in the Numbers" campaign; and Sales Promotion - Tradeshow for Neptune's trade show exhibit.
            </p><p>
                In addition to winning 14 Silver ADDY awards for other work, Copperwing garnered two awards for individuals within the firm. Nell Rankin, partner and strategy director, was the recipient of the Montgomery AAF's most prestigious honor, the Silver Medal Award, for her decades of service to the advertising profession and to the community. Later in the evening, Leon Barwick picked up his fifth "Copywriter of the Year" award.
            </p><p>
                "It's been a great year for us," said the firm's founding partner and creative director, Angela Stiff. "While we continue our achievements in the traditional categories, we're also pushing the boundaries of what interactive media can accomplish for our clients. The combination of marketing strategy with award-winning creativity not only grabs attention - it's what builds successful brands."
            </p><p>
                Copperwing is a creative consultancy offering design, digital media and integrated brand management services. Based in Montgomery, Alabama, the firm serves local, regional and national clients. For more information, find Copperwing on Facebook and Twitter or visit www.copperwing.com
            </p></div></summary>
</entry>
<entry>
<title>
        01.05.2011 | Copperwing Names Serviss as Digital Marketing Director



    </title>
<link href='http://copperwing.com/headlines.aspx?id=c965adee-dfac-15de-ba39-2840200c9a66'/>
<id>urn:uuid:c965adee-dfac-15de-ba39-2840200c9a66</id>
<updated>2011-01-05T06:00:00</updated>
<summary><div><p>
                Copperwing has announced the addition of Emory Serviss as digital marketing director for the firm. Serviss will be responsible for the planning, development and implementation of online marketing strategies and initiatives for Copperwing client accounts. He will also audit, research and analyze the digital presence of clients, as well as manage all social media, email marketing and mobile marketing initiatives, overseeing the activities of the firm’s content specialist.
            </p><p>
                Serviss brings to Copperwing a wealth of Web marketing experience, having developed, executed and managed extensive eMarketing programs and campaigns. He previously served as the Web marketing manager for Birmingham’s PRADCO Outdoor Brands (a division of EBSCO Industries) and for several years as the eCommerce marketing manager for SouthTrust Bank.
            </p><p>
                His expertise includes the leveraging of all interactive channels, including mobile, email, blogging, viral campaigns, and social media such as Facebook, Twitter and YouTube.
            </p><p>
                An experienced market researcher and management information analyst, Serviss has developed and maintained customer databases for lead generation, tracked conversions and prepared sales performance analyses. He has defined SEO (search engine optimization)/SEM (search engine marketing) strategies and overseen website content development, overall design, functionality and usability to increase site visits and sales leads.
            </p><p>
                Serviss is a regular speaker at interactive events on topics such as SEO tactics and the navigation of social media. He earned his MBA at the University of Alabama at Birmingham, as well as a degree in marketing and management from Jacksonville State University.
            </p><p>
                Copperwing is a creative consultancy offering design, digital media and integrated brand management services. Based in Montgomery, Alabama, the firm serves local, regional and national clients. For more information, visit www.copperwing.com
            </p></div></summary>
</entry>
<entry>
<title>
        09.27.2010 | Copperwing Names Interactive Motion Designer, Adds Two New Team Members



    </title>
<link href='http://copperwing.com/headlines.aspx?id=c965adee-df7c-11de-ba39-2840200c9a66'/>
<id>urn:uuid:c965adee-df7c-11de-ba39-2840200c9a66</id>
<updated>2010-09-27T05:00:00</updated>
<summary><div><p>
                Copperwing has announced the promotion of Spencer Roeder to interactive motion designer, as well as the addition of Elizabeth Richards as content specialist and Laurel-Dawn McBurney as designer.
            </p><p>
                Roeder’s responsibilities include the design and creation of animated video for the Web and other interactive media. Copperwing has increasingly utilized his animation and editing talents to produce successful work for several major corporations with a base of worldwide customers. An ADDY® award-winning designer, Roeder is a magna cum laude graduate of the University of Alabama at Birmingham.
            </p><p>
                Richards will write, produce and manage content for social media channels as part of Copperwing’s integrated branding programs. Richards, a former journalist for Auburn’s The Corner News and media specialist for Montgomery’s Beasley Allen law firm, most recently served as associate administrator for the Governor’s Mansion. A graduate of Auburn University in public relations, she brings a wealth of experience in blogging, public relations and promotional event planning.
            </p><p>
                Before joining Copperwing, McBurney served as graphic designer for Lawler Ballard Van Durand as well as for Clarity Publishing/Student Life Ministries &amp; Events. Her creative work has included design for major brands such as Smithfield Foods and Alabama Power. She has also been honored by having an invitation design selected by Real Simple Magazine for its 10th anniversary celebration. McBurney is a summa cum laude graduate of Auburn University’s graphic design program.
            </p><p>
                Copperwing is a creative consultancy offering design, digital media services and integrated branding. Based in Montgomery, Alabama, the firm serves local, regional and national clients. For more information, visit www.copperwing.com.
            </p></div></summary>
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